![](https://cdn.prod.website-files.com/6622c67c999f58a093ce9438/66328991d7fb48334bf3b45b_Untitled%20design%20(17).png)
client
Onward Physical Therapy
category
Brand Awareness
year
2023
Objective
Onward Physical Therapy, with locations in Charlotte and across the US, aimed to showcase their commitment to individualized patient care and highlight their range of offerings and modalities.
What We've Done
1. Video Strategy Development: Developed a strategy to create 10 videos highlighting Onward's care approach and modalities.
2. Location Coverage: Filmed at both Charlotte locations to capture the unique atmosphere and care provided.
3. Modalities Showcase: Created videos showcasing the various treatment modalities offered, emphasizing Onward's comprehensive approach.
Creative Process
1. Concept Development: Brainstormed ideas to visually represent Onward's commitment to patient care and showcase their modalities.
2. Filming and Editing: Captured footage at both locations, focusing on patient interactions and treatment techniques.
3. Post-Production: Edited videos to highlight key messages and showcase Onward's professionalism and dedication.
Results
The videos effectively communicated Onward's focus on individualized care and highlighted their range of modalities. The videos received positive feedback from patients and staff, enhancing Onward's reputation as a caring and comprehensive physical therapy provider.